Previously, workplace software and applications were exclusively built by expert coders on tools that took years to master. No-code development challenges this paradigm by lowering the barriers of entry to application development and laying the groundwork for the inevitable surge in citizen development. What is citizen development? Gartner defines citizen developers as employees who create “new business applications for consumption by others using development and runtime environments sanctioned by corporate IT.” In this episode we’ll take a look at how workplace innovators can build applications that help businesses save time, lower costs, reduce IT backlogs and solve long neglected problems.

APIs are everywhere. They are a differentiator and competitive advantage for several companies and are essential for creating innovative business models, building connected experiences, and meeting the expectations of digital consumers. Unfortunately, many business leaders typically discount APIs as part of their middleware, and too often are not considered an asset for generating business value. Strong businesses link every decision back to improving their value propositions, and APIs deliver the most value when designed from the outside-in. In this episode, we’ll take a look at how APIs are not only helping organizations combine functionality into new digital experiences, but are also delivering huge value when served as an interface between a company and people.

In 2020, virtually all industries, from retail and manufacturing to finance and hospitality, shifted how they do business. The uniting trait across all of them? A sharpened, more urgent focus on digital maturity.

In fact, according to our new report, 75% of companies continued focusing on their digital transformation initiatives, despite all the disruptions, and almost two-thirds of those companies actually increased their investments and efforts.

The State of API Economy 2021 report explains why APIs are central to organizations’ needs and digital transformation efforts. This report is based on Google Cloud’s Apigee API Management Platform usage data, customer case studies, and analysis of several third-party surveys conducted with technology leaders from enterprises with 1,500 or more employees, across the United States, United Kingdom, Germany, France, South Korea, Indonesia, Australia, and New Zealand.

“#54: API Lifecycle with Alan Ho” from Google Cloud Platform Podcast by Google Cloud Platform.