In this first episode our host, Chris Hood, is joined by guests to discuss digital transformation from three perspectives; business, technology and how that has impacted our current digital world.

Businesses often struggle with breaking out of the mindset that APIs are solely meant for integrations. In this episode, Chris Hood chats with Raymond Peng, a Global Value Advisor at Google Cloud, to understand how businesses can leverage APIs to improve efficiencies, increase revenue, and navigate changing market demands.

Worldwide, businesses are adapting to the new market conditions by transforming their current operating models to meet consumer demands and improve productivity, all while still focusing on achieving growth. In this new era, taking an outside-in approach to digital business ecosystems can help organizations harness their existing resources and relationships to drive new innovations and efficiency. In this episode, Chris Hood chats with Joe Barker and Michael Endler about the key strategies businesses must leverage to build vast digital ecosystems.

Global digital transformation consultant Alicia Paterson joins the show today to discuss one of the largest areas companies miss in executing their digital vision. In this episode we look at the key roles your organization needs to build a successful API program, and how the API Product Owner helps your business understand customer demands, promotes an outside-in perspective, and navigates your continuously shifting market landscape. Who builds products for your organization today? Do you know the real expectations your customers have? How do you escape the API integration mindset? Listen to this episode to learn how your business and technology teams can come together to make the shift that unlocks the full power of your company’s digital vision.